The Big Damn Dog Co.'s Giant Breed Hip & Joint Gravy Blend Named 2026 Dog Food Functional Topper of the Year

When we started The Big Damn Dog Co., we weren't chasing awards.

We were chasing a better future for giant breed dogs.

After watching our own Great Dane, Lucy, navigate the challenges that come with being a giant breed, we became convinced that these dogs deserved more than products designed for average-sized dogs. They deserved research, education, and nutrition built specifically for their unique needs. 

That's why we're incredibly honored to share that our Giant Breed Hip & Joint Gravy Blend has been named the 2026 Dog Food Functional Topper of the Year by the Pet Innovation Awards.

The Pet Innovation Awards recognize standout products and companies advancing the pet industry through innovation in nutrition, health, technology, and care. Being selected as Dog Food Functional Topper of the Year is an incredible honor and reinforces something we've believed from day one: giant breeds deserve products thoughtfully designed around their unique needs.

 

Built for the Dogs That Need Something Different

Our  Hip & Joint Gravy Blend wasn't created because the pet industry needed another supplement.

It was created because big dogs can have big opinions about what goes in their bowls.

Some dogs are just downright picky. Some lose interest over time. And for giant breed owners, consistency matters. Joint support isn't something you can give once in a while and expect lasting results.

We wanted to create a product that dogs would genuinely look forward to every day.

The result was our Giant Breed Hip & Joint Gravy Blend. 

It's the same full-strength joint support our customers know and trust, reimagined as a delicious beef gravy topper that's easy to mix into meals or serve on its own.

 

Why This Recognition Matters

Awards are exciting.

But what matters most isn't the trophy.

It's what the recognition represents.

It represents years spent studying giant breed health.

It represents listening to thousands of conversations with giant breed owners.

It represents refusing to cut corners when formulating products for dogs that can weigh more than 100 pounds.

And it reinforces something we've believed from the beginning:

Giant breeds deserve products designed specifically for them—not simply larger servings of formulas made for average-sized dogs.

 

This Award Belongs to Our Community

To every customer who trusted a new company with their dog's health.

To every DAMNbassador who shared their experience.

To every review, message, question, and success story you've sent us.

You helped shape this product into what it is today.

Thank you for believing in our mission.

 

This Is Just the Beginning

Winning the 2026 Dog Food Functional Topper of the Year award is an incredible milestone, but it's not the finish line.

Our mission has always been bigger than creating supplements.

We're here to help giant breed owners make better decisions through education, support meaningful research, build a stronger community, and ultimately help more giant breeds live longer, healthier, happier lives. (Link "education" to your blog or learning center.)

Every product we create, every article we write, every event we host, and every conversation we have comes back to one simple goal:

Helping giant breeds live more, better years.

Thank you for being part of this journey. We can't wait to show you what's next.

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About the Author

Sarah McLean is the Co-Founder of The Big Damn Dog Co., a brand built specifically for giant breed dogs and the people who love them. Her work is rooted in one mission: helping big dogs live more, better years.

She didn’t set out to build a dog supplement company. It started with her own Great Dane, Lucy, who came into her life after a rough start and changed everything. What began as a personal commitment to give one dog a better life turned into a larger mission to support giant breed dogs everywhere.

Today, Sarah shares what she’s learned through real-life experience, ongoing research, and countless conversations with veterinarians, trainers, and pet care professionals. Her approach is honest, prevention-focused, and built around the belief that big dogs don’t need more. They need better.